Hello

Let&rsquo;s face it&hellip;

Sending out emails is fun &ndash; as long as you keep getting responses&hellip; (But before I get into the details of how you can get more replies, let me tell you a little secret)

You might have heard about Abraham Lincoln&rsquo;s sharpening an axe before chopping a tree quote? If not, here it is&hellip;

He said, &ldquo;Give me&nbsp;six hours to chop down a tree&nbsp;and I will spend the&nbsp;first four&nbsp;sharpening the axe.&rdquo;

Now, how does it apply to you and the way you reach out to people?

Well, no matter how good you think your email is &ndash; no one will open it if its subject line is not enticing enough&hellip;

It won&rsquo;t matter if your email brings a lot of value &ndash; if the recipient doesn&rsquo;t open it in the first place&hellip;

This is where the whole &lsquo;sharpening the axe&rsquo; theory steps in&he